Crocs 2022 All-Terrain
Campaign

In Spring 2022, Chris led the creative concept and development for Crocs’ All-Terrain footwear campaign, taking the team to the striking desert landscapes of Joshua Tree, California. The campaign showcased the rugged durability and versatility of Crocs’ All-Terrain collection, captured against the stunning natural backdrop of the desert.

Chris’s leadership ensured the campaign highlighted the shoes’ functionality while seamlessly blending with the raw beauty of the environment, creating a memorable and visually compelling story that resonated with outdoor enthusiasts and Crocs fans alike.

Creative Direction by Chris Skiles
Art Direction by Christine Wingate
Photography by Ryan McVay
Styling by Lara Amis
Produced by KSP Productions
Design Direction by Dominique Barnes
Copy Direction by Julie Boyle

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2022 Crocs LiteRide Campaign